About Miiskin

In the last 50 years, the use of UV-tanning beds and unhealthy tanning behaviour have caused a steep increase in skin cancer rates.

According to the latest stats an estimated 232,000 people globally get melanoma every year (GLOBOCAN, 2012 stats). Melanoma is one of the most aggressive types of skin cancer and currently 1.2 m Americans live with a melanoma diagnosis. The US accounts for about one third of global melanoma cases.

A personal history or a family history of melanoma increases the risk of getting a melanoma and so puts many more at risk. And the problem won’t go away, melanoma rates still continue to rise in many countries.

Luckily, there are things that can be done to remedy this challenge as survival rates increase greatly if a melanoma is caught early. So naturally, early detection of melanoma is addressed in many ways. And technology is at the center of these efforts.

Some research has shown promising results in risk assessing moles and marks for melanoma through artificial intelligence or telemedicine using clinical high resolution images. And, as technology like this will be part of the future, we do monitor the progress closely.

The journey to innovate how a melanoma is found and diagnosed is, however, filled with many technical, economical, behavioural, regulative, practical and ethical challenges. A prudent approach is warranted.

And so it is still recommended to go to a physical location to get your skin checked for melanoma and other skin cancers. And simply removing healthy moles is not the answer either. In adults, about 70% of melanoma cases are not-associated with existing moles but form as new marks on the skin.

An unnoticed appearance of a new spot on your skin or a change in an existing mole are real problems that should be dealt with.
And therefore it is recommended by many experts to get to know your skin and keep an eye out for any change. It may also be a good idea to go through a few skin cancer pictures to get an idea of what different types of skin cancer might look like. If you spot anything suspicious the best thing you as a person can do is to see your doctor as soon as possible.

Remembering all of your skin’s appearance and to follow up on your own skin examinations on a regular basis is not easy though and this is where Miiskin’s solution comes in.

The Miiskin app helps you structure a process around your skin examinations and allows you to take and keep photos of your skin and moles for monitoring over time. It also assists you in comparing photographs over time by allowing side-by-side viewing and parallel manipulation of the images. This makes it far easier for the user to identify differences between photos such as the appearance of a new mole, or a change to an existing atypical mole. Miiskin has developed innovative solutions such as Skin Mapping, where a computer highlights moles and marks on the skin to visually aid the user when comparing photos and Automatic Skin Imaging which helps the user autonomously capture full-body skin photos simply by placing the phone on a table and getting in front of the camera.

When we tell doctors and those people, who have been living with the challenge of keeping an eye on their skin, the ease of using the Miiskin app is much welcomed.

Knowing the complexity of diagnosing skin cancer and melanoma, they know that enabling an important healthy behaviour is a game changer. With the further development of Miiskin’s innovative solutions, routine skin checks – using the smartphone to lookout for skin changes – will be viable for more and more patients and consumers.

Skin self-examinations have been championed by experts over the last 30 years. And with the cost of taking a photo dropping to zero with the emergence of smartphones, photographing your skin and moles are recommended by more and more organisations.

British Skin Foundation, CANSA, Melanoma Institute Australia, Danish Dermatological Society, Queensland Department of Health, WebMD and UpToDate. This is just some of the organisations recommending taking photos to look out for changes.

Miiskin bridges the recommendations with what the skin-smart consumers want: simplicity, security, convenience while working with the industry to create the digital dermatology and telehealth ecosystem of tomorrow.

Miiskin is made with love in Copenhagen. Miiskin has received a multitude of recommendations. The apps have so far been downloaded over half a million times and are highly rated in the app stores. Miiskin’s users have taken over 400,000 photos in the effort of keeping an eye on their skin.